The Crawford-Gerbers are stepping into the spotlight, and it is not by accident. From supermodel roots to savvy business moves and fashion-forward kids, the Crawford-Gerbers are showing the world how glam is done with class, power, and a whole lot of style.
Cindy Crawford lit the match. Her face defined an era. Now, that fame is a family affair. With husband Rande Gerber and their kids Kaia and Presley, the Crawford-Gerbers have built more than a legacy. They have built a brand. And it is everywhere, from fashion campaigns to tequila bottles to red carpets.
Cindy Crawford, 59, Has Still Got It!
Let’s be clear: Cindy Crawford never faded. She is not just a '90s icon. Cindy is still out here commanding the camera and shaping trends. Her recent appearance in the documentary “The Super Models” reminded the world exactly why she is a legend. She is still working, still relevant, and now, she is lifting her whole family with her.

Cindy / IG / Cindy Crawford brings grace and edge in one package. And her name? Still powerful enough to headline major campaigns.
She has passed that energy to her kids. But make no mistake, Cindy is still the blueprint.
Rande Gerber Is the Quiet Power Move
Rande Gerber doesn’t need flash. He built a tequila empire with Casamigos and turned it into a billion-dollar brand. While everyone else was chasing clout, Rande was stacking wins quietly.
That cool, understated confidence is what makes the Crawford-Gerbers so different from other celeb families.
He is a businessman with serious pull. It is that mix, beauty, brains, and business that keeps this family ahead. You don’t need to yell when your moves speak for themselves. Rande’s success sets a tone for the family: chill, confident, and always in control.
Kaia Gerber Is the Star of Her Generation
Kaia Gerber is not riding anyone’s coattails. She has walked for Chanel, Calvin Klein, Marc Jacobs, and Prada. She has that rare mix of fresh face and old soul, and the camera loves her. Just like her mom, but in her own way.
Similarly, Kaia's also stepping into acting, adding another layer to the family's image. She is picking smart roles, not just grabbing headlines. That is what makes her different. She is in this for the long run.
Presley Gerber Brings the Edge
Presley Gerber may not be as famous as Kaia, but he is carving out his space. He has worked with brands like Dolce & Gabbana and Omega, and he is not afraid to show personality. Tattoos, edgy looks, and a rebel vibe, Presley adds contrast to the family’s polished image.

Marca / Here is what makes them stand out: the Crawford-Gerbers feel like a real family. They are not all over reality TV.
He is not just following the modeling path. He is testing out his own voice, his own vibe. And in a world that values authenticity, that matters. He brings a bit of grit to the glossy family brand, and that balance works.
The Cross-Generational Factor Add to the Glam!
What sets the Crawford-Gerbers apart is their range. Cindy still commands the fashion world. Kaia dominates the current scene. Rande runs the business. Presley adds style with an edge. They are active, relevant, and in-demand across different spaces.
Their appeal cuts across generations. Moms admire Cindy. Teens follow Kaia. Business pros respect Rande. Even Presley draws in a younger, edgier crowd. This is not nostalgia. It is smart positioning. The Crawford-Gerbers have found a way to stay in the now without losing their roots.